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Librarianship

Personal Branding for New Librarians: Standing Out and Stepping Up

Tomorrow, I will be giving a webcast for ACRL 2011 Virtual Conference with Kiyomi Deards and Erin Dorney. The webcast is open to all attendees of either ACRL 2011 Conference or ACRL 2011 Virtual Conference. I have moderated a panel discussion program at ALA 2011 Midwinter on the same topic. But in tomorrow’s webcast, we will discuss more in depth about the right fit between one’s own personality / preferences and personal branding tools and practical tips to develop and  manage one’s own personal brand.  We will also have a lot of time dedicated for questions from the webcast attendees.

One thing that I have written before and want to re-emphasize is that personal branding is not an end itself.  It is more of a by-product of the successful pursuit of one’s own interest, contribution, and networking in librarianship. Many doubts and suspicions about personal branding stem from this misconception that personal branding is all about promoting oneself as if it could be an end itself. And it is not.

What the message of personal branding boils down to is: Be engaged in the profession, share your thoughts and ideas with peers, and contribute to the ongoing dialogue of librarianship. The new twist is that now with the rise of many social media tools, this can be done much faster and more effectively than before and even on the cheap (without even attending a conference physically).

Here are the slides for the webcast.  If you are attending ACRL 2011 conference, join us. Otherwise, share your thoughts!



Library and IT – Synergy or Distrust?

In my previous blog post, I asked why libraries are not actively encouraging those who are novice coders among library staff to further develop their coding skills.

I was surprised to see so many comments. I was even more surprised to see that the question was sometimes completely misunderstood. For example, I never argued that ‘all’ librarians should learn how to code (!).  Those who I had in mind were the novice coders/librarians who already know one or two programming languages and struggle to teach themselves to build something simple but useful for practical purposes.

On the other hand, all comments were very illuminating particularly in showing the contrasts between librarians’ and programmers/IT professionals’ thoughts on my question. Below are some of the most interesting contrasts I saw. (All have been paraphrased.)

Librarian (L)
– I am interested in learning how to code but I lack time. Most of all, it is hard to find guidance.

Programmer/IT professional (P)
– There are lots of resources online. Don’t make excuses and plunge in.

L is lost in learning how to code while P thinks everything needed can be found online! Interesting, isn’t it? Ls and Ps are likely to be coming from two completely opposite backgrounds (humanities vs. sciences) and cultures (committee and consensus-driven vs. meritocratic and competitive).

Librarian (L)
– IT distrusts the library staff and doesn’t even allow admin privileges to the staff PCs.
– IT people are overprotective over their knowledge. Not all but many IT tasks are relatively straightforward and can be learned by librarians.

Programmer/IT professional (P)
– Librarians require an MLS for even technology positions. That is crazy!
– You are arguing that librarians can learn how to properly program in their spare time without gaining the proper theoretical understanding of computer science and training in software engineering. That is crazy!

L thinks P should recognize that library staff do work in technology just as IT does and wants P to be more open and sharing instead of being mysterious.  On the other hand, P wants to see L value programmers and IT for their expertise and thinks that an MLS is an unreasonable requirement for a technology position at libraries. I think both parties make excellent points. About the over-protectiveness, I think perhaps it is half true but half likely to be a communication issue.

And here are some of the most valuable comments:

  • Librarians tend to miss that there can be an overlap in the role of IT and that of librarians and regard them as completely separate ones.
  • The management buy-in is important in promoting technology in a library. A nurturing environment for staff development can be quite helpful for the library staff.

I think these two comments are very close to answering my question of why libraries don’t actively encourage and support those among the library staff who know how to code albeit in a rudimentary manner to further develop their skills and apply them to the library context. Although almost all libraries today emphasize the importance of technology, the role of librarians and that of IT, librarianship and technology are often viewed as completely separate from each other. Even when there is an interest in incorporating technology into librarianship, both libraries and LIS schools seem to be puzzled over how to do so.

It is no doubt a tough problem to crack. But it explains up to a certain degree why there is not much collaboration found between librarians and programmers (or IT in a wider sense) at most libraries. Why don’t the library and the IT at a college/university, for example, form a closely-knit educational/instructional technology center?  While reading the comments, I kept thinking about the story I heard from my friend.

My friend works at a large academic library, and the university s/he works at decided to merge the university IT and the university library into one organization to foster collaboration and make the two departments’ operation more efficient. Two departments came to reside in the same building as a result. However, there was so much difference in culture that the expected collaboration did not occur. Instead, the library and the IT worked as they had done before as completely separate entities.

The university administrators may have had the insight that there is an overlapping role between the library and the IT and seen the potential synergy from merging the two units together. But without the library and the IT buying into that vision, the experiment cannot succeed. Even where a library has its own IT department, the cultural difference may hinder the collaboration between the library IT and the rest of the library staff.

How can the gap between librarianship and IT be bridged? As I have already said, I don’t think that the problem is to be solved by ‘all’ librarians becoming coders or IT professionals. That would be implausible, unnecessary, and downright strange.

However, I believe that all libraries would significantly benefit by having ‘some’ library staff who understand how programming works and so all libraries should support and encourage their staff who are already pursuing their interests in coding to further develop their skills and deepen their knowledge. (This is no different than what libraries are already doing regarding their paraprofessionals who want to pursue a MLS degree!)  Even when those staff are not themselves capable of developing a complicated, production-ready software system, they can easily automate simple processes at libraries, solve certain problems, and collaborate with professional programmers in troubleshooting and developing better library systems.

So, my question was not so much about librarians as individuals as about the strategic direction of libraries whose primary concern is providing, packaging, disseminating, and maintaining information, resources, and data. And I am glad I asked my half-baked question. You never know what you will learn until you ask.

Why Not Grow Coders from the inside of Libraries?

How fantastic would it be if every small library has an in-house developer? We will be all using open-source software with custom feature modules that would perfectly fit our vision and the needs of the community we serve. Libraries will then truly be the smart consumers of technology not at the mercy of clunky systems. Furthermore, it would re-position libraries as “contributors” to the technology that enables the public to access information and knowledge resources. I am sure no librarian will object to this vision. But at this time of ever-shrinking library budget, affording enough librarians itself is a challenge let alone hiring a developer.

But why should this be the case? Librarians are probably one of the most tech-savvy professionals after IT and science/ engineering/ marketing folks. So why aren’t there more librarians who code? Why don’t we see a surge of librarian coders? After all, we are living in times in which the web is the platform for almost all human activities and libraries are changing its name to something like learning and ‘technology’ center.

I don’t think that coding is too complicated or too much to learn for any librarian regardless of their background. Today’s libraries offer such a wide range of resources and services online and deploy and rely on so many systems from an ILS to a digital asset management system that libraries can benefit a great deal from those staff who have even a little bit of understanding in coding.

The problem is, I think, libraries do not proactively encourage nor strongly support their in-house library staff to become coders. I am not saying that all librarians / library staff should learn how to code like a wizard. But it is an undeniable fact that there are enough people in the library land who are seriously interested in coding and capable of becoming a coder. But chances are, these people will have no support from their own libraries. If they are working in non-technology-related areas, it will be completely up to them to pursue and pay for any type of learning opportunities. Until they prove themselves to be capable of a certain level of coding, they may not even be able to get hands-on experience of working in library technologies/systems/programming. And when they become capable, they may have to seek a new job if they are serious about putting to use their newly acquired programming skills.

It is puzzling to me why libraries neglect to make conscious efforts in supporting their staff who are interested in coding to further develop their skills while freely admitting that they would benefit from having a programmer on staff. Perhaps it is the libraries that are making the wrong distinction between library work and technology work. They are so much more closely intertwined than, say, a decade ago. Even library schools that are slow to change are responding and adding technology courses to their curriculum and teaching all LIS students basic HTML. But certainly libraries can use staff who want to move beyond HTML.

At the 2011 ALA Midwinter, I attended LITA Head of Library Technology Interest Group meeting. One of the issues discussed there was how to recruit and maintain the IT workforce within libraries. Some commented the challenge of recruting people from the IT industry, which often pays more than libraries do. Some mentioned how to quickly acclimate those new to libraries to the library culture and technology. Others discussed the difficulty of retaining IT professionals in libraries since libraries tend to promote only librarians with MLS degrees and tend to exclude non-librarians from the important decision-making process. Other culture differences between IT and libraries were also discussed.

These are all valid concerns and relevant discussion topics. But I was amazed by the fact that almost all assumed that the library IT people would come from the IT sector and outside from libraries. Some even remarked that they prefered to hire from the IT industry outside libraries when they fill a position. This discussion was not limited to programmers but inclusive of all IT professionals. Still, I think perhaps there is something wrong if libraries only plan to steal IT people from the outside without making any attempt to invest in growing some of those technology people inside themselves. IT professionals who come from the general IT industry may be great coders but they do not know about libraries. This is exactly the same kind of cause for inflexible library systems created by programmers who do not know enough about the library’s businesses and workflows.

So why don’t libraries work to change that?

One of the topics frequently discussed in librareis these days is open source software. At the recent 2011 Code4Lib conference, there was a breakout session about what kind of help would allow libraries to more actively adopt open source software adn systems. Those who have experience in working with open source software at the session unanimously agreed that adopting open-source is not cheap. There is a misconception that by adopting open source software, libraries will save money. But if so, at least that would not be the case in any short tem. Open-source requires growing knowledgeable technology staff in-house who would understand the software fully and able to take advantage of its flexibility to benefit the organization’s goals. It is not something you can buy cheap off the shelf and make it work by turning a key. While adopting open-source will provide freedom to libraries to experiment and improve their services and thereby empower lirbaries, those benefits will not come for free without investment.

Some may ask why not simply hire services from a third-party company that will support the open-source software or system that a library will adopt. But without the capability of understanding the source and of making changes as needed, how would libraries harness the real power of open-source unless the goal is just a friendier vendor-library relationship?

In his closing talk at the 2011 Code4Lib conference, Eric Hellman pointed out the fact that many library programmers are self-taught and often ‘fractional’ coders in the sense that they can afford to spend only a fraction of their time on coding. The fact that most library coders are fractional coders is all the more reason for having more coders in libraries, so that more time can be spent collectively on coding for libraries. Although enthusiastic, many novice coders are often lost about how certain programming languages or software tools are or can be applied to current library services and systems and need guidance about which coding skills are most relevant and can be used to produce immediately useful results in the library context. Many novice coders at librareis who often teach themselves programming skills by attending (community) college courses at night at their own expenses and scouring the web for resources and tutorials after work can certainly benefit from some support from their libraries.

Are you a novice or experienced coder working at libraries? Were/are you encouraged to further develop your skills? If a novice, what kind of support would you like to see from your libraries? If experienced, how did you get there? I am all ears. Please share your thoughts.

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N.B. If you are a formally trained CS/E person, you may want to know that I am using the term ‘coding’ loosely in the library context, not in the context of software industry.  Please see this really helpful post “after @bohyunkim: talking across boundaries and the meaning of ‘coder’” by Andromeda Yelton which clarifies this. Will K’s two comments below also address the usage of this term in its intended sense much better than I did.  I tried to clarify a bit more what I meant below in my comments but feel free to comment/suggest a better term if you find this still problematic.  Thanks for sharing your thoughts! (2/22/2011)


Surprise – a Personal Brand is a By-product!

At the 2011 ALA Midwinter Meeting at San Diego, I moderated a panel discussion about personal branding sponsored by ACRL New Members Discussion Group. The program aimed at providing new and budding librarians with an opportunity to think about personal branding and have a lively information discussion with an excellent group of panelists who shared their experience and thoughts on the topic of personal branding.

I won’t summarize the discussion here as I wasn’t able to make very detailed notes. So the following is more of my own take-aways, what I have personally learned from and got to think further after the discussion. (If you are already interested in personal branding, see Further Resources at the end of this post.)

What personal branding is all about

Although a large number of new and budding librarians engage in personal branding in one or another way and some succeed brilliantly at it, many others also struggle or fail. Whether we call it a personal brand or online presence, we recognize those who are successful at having one. While personal branding may seem easy and effortless when seen from the outside, it is certainly a time-consuming endeavor that cannot be taken lightly. As a result, new librarians are often unsure about how to begin, how to keep up, and how to manage one’s own personal brand.

Unfortunately, the term “personal branding” has a negative connotation and gives the impression that personal branding is about having huge egos and/or simply moving up on the career ladder at the expense of others. But this is not what personal branding is about. Personal branding is about acknowledging the fact that, whether we like it or not, information about us online – regardless of its inaccuracy and incompleteness – will inevitably represent us and consciously deciding to take charge of that mass of information about us.

After all, a personal brand is no more than others’ perception of you based upon available information gleaned (nowadays more and more from the internet). In today’s world in which people google others for all sorts of purposes ranging from dating to a job interview, almost everyone has a brand whether they are aware of it or not.

The matter is whether one will consciously manage that brand and build a positive online presence for oneself or will be simply affected by it.

A personal brand is a by-product, not an end itself.

It’s a mistake to think of personal branding as an end itself. A successful personal brand is a by-product of the successful pursuit of one’s own interest, contribution, and networking in librarianship.

The best way to build a successful personal brand is therefore to pursue one’s own interest. The more practical and exciting one’s pursuit is to oneself, the more active, engaging, and passionate one would be.

Looking to connect with other budding librarians and exchange tips about the stressful job-seeking process? In need of advice from more experienced colleagues because you just got your first professional librarian position and you found yourself to be a solo-librarian? Seeking to network with other colleagues in your narrow field of specialization? Just starting to build virtual reference service at your library and would love to find out what the best practices are?

All these interests are completely practical. None of these interests seems to have anything to do with personal branding. If anything, they seem to be completely selfish in the sense that they directly come out of one’s own tangible needs.

However, if one pursues these interests with passion, successfully learning from and sharing/communicating with others and truthfully and accurately representing oneself in the process, it will be only a matter of time for the person to be known and recognized among others with similar interests.

Personal branding doesn’t mean giving up privacy.

Whatever one’s brand is – whether online or off-line, the brand is never the same as an actual person. While one should be true to oneself in interacting with others online, it is a mistake to think that our online persona can represent us one hundred percent or to think that having a personal brand implies giving up privacy entirely.

The fact that the social media allows one to share immediately almost everything with others in an instant does not mean that you must share everything with everyone nor that everything you can share is worthy of sharing with everyone.

Rather, the social media gives you the power of sharing and communicating only the things that you decide to share and communicate. One can still have a strong online presence /personal brand while remaining a private person.

A brand is what represents you, often, as X. What would be that X? A cat lover, a web services librarian, a metadata expert, a PHP maven? a interlibrary-loan specialist? Pick your own X and keep your privacy in all matters other than X.

Personal branding is what you make of it.

In the ACRL New Members Discussion Group panel discussion I moderated, I asked each panelists the following five questions.

  1. What comes to mind when you hear the term, “personal branding”?
  2. What is wrong with not being engaged in personal branding at all?
  3. How and why did you start your own personal branding? What did you do and what did you learn?
  4. How and why did you pick the personal branding channel of your choice (e.g. Twitter, Blog, Facebook, etc.) and what do you think are the pros and cons of those channels?
  5. What are the values/benefits of personal branding to you?

If the tense of 3. and 4. are changed from the past to the future, these can be easily used for those who are interested in becoming more active online in the librarian community to pursue “specific” interests. Do you see the values/benefits in investing time and energy in pursuing your interests in certain social media platforms? If the answer is yes, try to answer the five above questions clearly and make your plan accordingly, keeping in mind that your personal brand is not an end itself but a by-product.

I tried to dispel some of the misconceptions about personal branding such as it is all about marketing oneself shamelessly without really deserving it or about giving up one’s own privacy. But eventually personal branding is something different for each and every individual. It is what one makes of it.

Further resources

If you are interested in the details of what was discussed in the actual panel discussion, see this live tweet archive: http://twapperkeeper.com/hashtag/nmdg.

At the end of this post, if you are ready to embark on your personal branding, feel free to check out this handout from the ACRL New Members Discussion Group and follow up on the further discussion with other new librarians here at ALA Connect – New Members Discussion Group.

Also check out a great write-up and thoughtful comment by Steven Bell about the panel discussion “The WHY of Your Brand” in the Library Journal.

Practically Speaking – about Streaming the LITA Board Meeting

As many librarians know by now, on Saturday January 8th at the ALA Midwinter, there was a LITA board meeting. Jason Griffey, one of the LITA board members live-streamed the event. Having not been notified of this in advance, the board voted to stop the streaming once they realized that the meeting had been being broadcast in public.

Many librarians have written thoughtful posts on this including Karen G Schneider, Michelle Boule Smith, and Meredith Farkas. I am not going to argue about ALA’s open meeting policy or the legitimacy of the reasons given by the LITA board since I simply do not know much about those matters as a relatively new member of ALA.  (Those blog posts and comments have great information about them.)  But I wished that LITA -the division that I deem to be my primary home at ALA- were the first division to stream a board meeting for the members who could not attend the conference. And I still hope it would become the case at the upcoming Annual.

I am in favor of streaming open meetings and making more programs virtually available. The reason why I love to attend a library conference is that I get to meet and hear from so many different librarians. All of them have so much energy and great ideas, which help me do my job better and enrich my thoughts on librarianship. So the more people add their thoughts and ideas to the discussion, the better the conference experience becomes. So why not invite more ALA members to join the conference in the virtual space?

I was even more surprised to see that the LITA meeting in question was not even a program. In my mind, yes, one may want to block a program since it should be ‘technically’ only available to the attendees who paid for the conference. (Actually, I will try to counter this later too.)

But a business meeting? If someone is going to sit down and watch a board meeting for three hours discussing policies and bylaws not even physically attending the meeting, I would say that that someone should be commended. When I attended my first-ever LITA board meeting as an observer on Monday, there were only two (!) people including me who were not on the LITA board. And even I (a LITA-sponsored emerging leader) didn’t stay for the whole meeting. That is a small number to be present considering that there are thousands of LITA members.

I understand that having a meeting while knowing that every word you speak is being broadcast can be extremely difficult. There may well be some people who would even avoid physically attending a meeting. And I completely sympathize with them. (I myself hate to have a webcam pointed at my face when I have an online meeting with colleagues although I like to see their faces!)

However, we live in times in which people’s attention and time are hard to come by and probably worth much more than any content online. Content is not scarce nor particularly precious. Even if a board meeting is indeed publicly broadcast, I would be shocked if that suddenly draws in hundreds of people. The LITA board may have to sacrifice their discomfort at public broadcasting whether they like it or not if getting LITA members’ feedback and ideas broadly from as many LITA members as possible is a top priority to the division.

We often act as if by putting certain content online, suddenly we create this great danger of having that content exposed to ‘everyone’. Theoretically, yes, it is true that by putting something online, it will be accessible to everyone on the Internet. But the reality is that the content will be accessed only by those who ‘decide’ to give their time and attention to the particular content. Just think about how hard politicians campaign to get voters’ attention. ALA is lucky to have many members who are eager to participate online if an opportunity is given. Streaming a business meeting may be well worth the effort “and” the discomfort of the meeting attendees at a physical meeting if that will allow many eager members to participate further in ALA.

Lastly, I want to say a few things about why even ALA programs should not be ‘strictly’ restricted to those who registered for the conference. I organized and moderated a panel discussion at ACRL New Members Discussion Group (NMDG) at this year’s ALA Midwinter. The panel discussion was great success thanks to the NMDG team who diligently prepared for and organized the program virtually. Some of those members could not attend the conference, but they generously donated their time, thoughts, feedback, and ideas to the program that they could not attend over a few months’ period.

If (hypothetically) this NMDG discussion were to be streamed, I would have thought that it should be streamed to everyone or at least to all team members whether virtual or not. Actually, in the case of NMDG, all team members were virtual members until the day on which the program took place. As we benefit from our colleagues’ generosity, why shouldn’t we be able to return it in a way? Since all our labor was freely given to create a program and all panelists also served for free, why can’t it be made available freely (or at a small cost for a virtual conference registration)?

While ALA encourages all its members to participate and be actively involved in the ALA conferences, I hope it’s not ignored that those who are willing to contribute to ALA virtually should be “provided with a means to do so.”

Some thoughts about “The Desk Setup”

One of my favorite blogs written by a librarian(s) is In the Library with the Lead Pipe. This blog consistently addresses issues that are not usually discussed either openly or in-depth but are nevertheless of many librarians’ interests, such as burnout, librarian identity crisis, or upward mobility, to name a few.

So I was, of course, over the moon when Brett Bonfield, one of the bloggers at In the Library with the Lead Pipe, requested a written interview with me about my computer and gadget setup. Brett’s idea was to write a blog post similar to The SetUp, which is a site that features a series of interviews of people who work closely with the web in one way or another, that is, technologists. The people who have been interviewed for The SetUp include Paul Graham, Jakob Nielson, Stephen Wolfram, Danah Boyd, Jeffery Zeldman, Dan Benjamin, and many more well-known people. If you are interested in the web but haven’t read The SetUp, I highly recommend reading it.

And now, thanks to Brett, we have the librarians’ version of The SetUp: The Desk Setup.  It is not only cool but also quite informative to know what kinds of technology tools today’s librarians use to get their work done as well as at their leisure. Many cool gadgets and interesting software are mentioned along with iPhone and iPad apps that librarians use. But beyond those, the interviews also show that there is still a wide variety of set-ups that librarians have at work. Some librarians battle with old computers at work while some librarians work with a machine with 8 GB(!) RAM (yes, I am jealous).  Some librarian is running most of the library computers on Linux, while other librarians don’t even get the full admin rights to her/his own work computer.  If we (meaning ‘the society’) expect our librarians to be on the vanguard in the areas of information, technologies, and digital literacy, the full admin rights shouldn’t even be an issue. Don’t you think? So we (meaning ‘librarians’) might just have to double up the effort of doing “the job of making clearer connections between libraries and technology.”

The Desk Setup was posted today. Go check it out. Add things that weren’t mentioned there but you use and love in the comments. Share your thoughts!

What is your management style?

Jenica Rogers wrote a thoughtful post today about management at her blog, Attempting Elegance. In her post, “Lessons Learned: Micromanaging,” she reflects on her management style as a new library director. She talks about how her personal strength and talent at project maangement has unexpectedly become a problem in her work as an administrator.

I think it would be a good practice to reflect upon one’s own management style whether one is a manager or not as we all have to manage at least our own time and work. Furthermore, as professional librarians, we are also often put in a position to manage temporary, hourly, and student employees or even volunteers.

My own management style is actually a complete opposite to Jenica’s. I love delegating and long to delegate more of my work, so that I can focus on and spend more time on certain projects that really need me. Just unfortunately, right now I don’t have many people to whom I can delegate some of my tasks.

I confess when I was in library school, I didn’t pay great attention in my management class. I figured I would be a lay librarian and I wouldn’t have much need for management sorts of things. I soon realized that that was a pretty wrong assumption. I recruited a couple of students in my first year as a professional librarian after I realized that I could not keep up with all the tasks by myself. Since I worked with students before and it worked so well at my previous workplaces where I was a paraprofessional, I thought it would be a piece of cake. How wrong I was! (And also that made me realize how great a manager my boss was.)

A Very Young Dancer

"25/365 from 'A Very Young Dancer' by Jill Krementz" Photo from Dream Diary in Flickr

The problem I had was that, unlike Jenica, I didn’t do enough micro-managing. For example, I expected my students to read up stuff that I gave them and then to apply what they learned to work, which I showed how to do just a few times in front of them. Of course, I supposed that they would ask me any questions as they arose, work and behave professionally, and appreciate the freedom and trust I gave them. And by all means, the tasks that I assigned them were the simplest ones, at least in my mind.

What I was doing wrong was to treat my student assistants in the way I like to be treated. Not that there is anything wrong with the Golden Rule, the mistake I made was to think that my student assistants would have the same kinds of needs and work styles as I do. I love working independently and excel at setting up projects and getting things done without much direction or guidance. Whenever I spot a problem, I am happy to do my own research, solicit feedback without being prompted,  make decisions to fix the problem, and accomplish goals that I see as my responsibilities. On the other hand, I do not enjoy spot-checking others’ work or writing reports about things that have been done.

Now this tendency of mine would work great if I were to supervise someone exactly like me. However, you can guess this wasn’t the case with my student assistants. Now that I think about it, the freedom and the trust that I placed upon them could have been baffling and confusing to them. They may not have fully understood exactly what the tasks were and, more importantly, how meticulous their work had to be for it to be useful to others. A lot of things that I expected my student assistants to be able to do themselves and apply to their tasks may well have been simply beyond their capabilities. In retrospect, they would have benefited from personal attention and lots of directions and guidance as well as frequent check-ups to ensure that they were on the right track. But as a complete newbie manager with the natural tendency of macro-managing (if that is a word), I completely missed all of this for a while. The result was, well, not quite great. Some of the work that was done by student assistants had to be redone by me, and some of the projects didn’t get finished.

It took a while for me to realize that the failure came from me just as much as from my student assistants. I wasn’t managing them in the way that they needed me to. I treated them as if they were just like me. While this may well be a good rule in ethics, it certainly is not so for a manger.

I read somewhere that treating everyone equally is not a strength of a manger. A good manager treats everyone differently because everyone is different (with different strengths, needs, and work styles). I would probably never be a micro-manager as I believe that everyone should achieve a certain level of expertise (i.e. independence) in their areas by learning their work and doing it well through practice and that all of us do our best work when we are internally motivated, not externally. However, we all need different things at different times in different projects. A good manager is someone who can see the needs of those who s/he manages and can offer what is needed for each individual at a given time. And there, the distinction between micro-managing and macro-managing may well be irrelevant. That I now know from my mistakes. What is your management style?

Interview with Brand-New Librarians III – Laura O’Brien

For the third and the last post of the Interview with Brand-new Librarians series, I interviewed Laura O’Brien. Laura graduated from Simmons Graduate School of Library and Information Science in May, 2009. Laura had completed her eight months’ of job search for the first professional librarian position a week before the ALA 2010 Midwinter where I met her first-time. She is now a Research and Instruction Librarian at Wellesley College and tweets as @niathena. I wanted to find out how she continued to stay optimistic and persistent throughout her job search since eight months after graduation can be a very challenging and trying time to endure to any job-seeking MLS graduate.

In the interview below, Laura shares her experience in a tough job market and explains how she utilized her previous work experience in the for-profit education industry to her best advantage. She advises LIS students be strategic about their learning and take responsibility for their own development as professionals and says “even a long job search (and one with certain detours) can be successful, so keep at it—the right thing will come along if you’re prepared.”

Laura O'Brien 1. Who are you and what do you do?

My name is Laura O’Brien, and since February 2010 I’ve been employed at Wellesley College, just outside Boston, as a Research and Instruction Librarian.

Before I entered the academic library world, I was part of the (gasp!) for-profit education industry. I ran a K – 16 tutoring center for two and a half years, and collaborated with the founder of the company to build a successful in-school tutoring program. That experience developed my language for instruction and inspired me to explore librarianship as a means of developing creative and effective ways to teach critical thinking skills.

2. When did you get your MLS, when did you start your first professional librarian position, how long did the job search take, and how did you prepare yourself for it?

I received my MS in Library and Information Science from Simmons College in May 2009. I pursued my degree full-time over two years, while working initially one, then two part-time academic reference and instruction positions, gaining valuable experience in information literacy instruction and research assistance with a variety of student groups, including first-generation college students, adult students, and ESL students.

As a post-grad I knew I needed to stay active to give myself more opportunities to develop my skills and establish myself as a professional and attractive candidate to potential employers. I sought out as many useful professional development opportunities as possible, even if I had to pay my own way to attend a conference I was interested in. Fortunately, many regional or statewide professional organizations have quality programming for a lower fee than ALA, and many reduce rates even further for student members. I also joined non-library professional organizations related to my technology and academic interests, and volunteered as an instructor with ESL adult learners.

When the time came to start my job search, hiring freezes and “depending on funding” positions were an unfortunate fact of the academic job market. While I was lucky enough to continue on at one of my pre-professional positions, I encountered many discouraging setbacks in the hunt for professional employment. There was, for example, the memorable instance where a previously offered job vanished into thin air. It goes without saying—that was an exceedingly trying week. There was validation of a kind (if not the kind that came with a salary) in knowing that I’d done everything right. I stayed motivated and redoubled my efforts. In hindsight, the rescinded job offer was a blessing in disguise as in January 2010 I was offered an even more exciting opportunity with Wellesley College, eight months after earning my MLS.

3. How did you do your job search? What were some of the things that worked and didn’t? What was the greatest challenge?

To keep my job search focused, I created a list of criteria I’d built for the position I was looking for–much like a job posting, this list of criteria broke down into Required and Desirable categories. This was really helpful for evaluating prospects from the list of open positions scrolling through my RSS feed reader.

Throughout the week I drafted application materials and followed up with a once-a-week meeting with a friend (who had worked in academia, but was not a librarian). This was a second or third pair of eyes to review each cover letter, but it was also a precious motivational tool, allowing me to take weekly stock of progress and evaluate my job search objectively.

In my experience, sending a template cover letter and unedited resume or CV was worse than a waste of time. Instead, I kept a file of my previous applications, with notes on each application’s progress. (I also saved the job posting in a separate file, since institutions sometimes take a posting down once they have reached the late interview or job offer stage with candidates.) This gave me a library of material to work from when customizing a cover letter for a particular position. I suspect that most search committees—at least, search committees at institutions I would want to work for—can smell the lack of effort and interest shown by a boilerplate application.

From the State Library of New South Wales collection

The Career Education Center at my LIS program offered workshops for the librarian job hunt, resume/CV and cover letter review, and most useful of all, mock interviews. Since this was my first foray into the academic hiring process, I took advantage of all of these, but mock interviews were key, particularly before the dreaded phone intervie w. It’s difficult to attain a level of comfort when answering tough questions with three to eight people in a conference room on the other end of a phone line, but practice, and feedback from a career counselor, does wonders.

Despite the length of my job search, I feel as though it was objectively pretty successful. I achieved about a 40% response rate on my applications, my phone interviews netted me a second round interview 2/3 of the time, and I received several job offers that I was able to choose from for the best fit.

4. Is your work as the professional librarian what you expected and prepared yourself for while you were in the MLS program? Otherwise, what would you have done differently if you knew?

I knew that my interests lay in reference and information literacy before starting my MLS. I did informational interviewing with academic librarians and started working as soon as possible in academic libraries to get a good grasp of what classes, technologies, and skills would be the most helpful to me in a professional position.

Beyond the core curriculum, I took reference courses in fields of study outside my own academic background (which was in English literature and history), technology courses, and an instruction course that gave me experience in lesson and program planning in a library setting. I really encourage LIS students to be strategic about their learning and take responsibility for their own development as professionals.

The work I do today—planning instruction at the classroom and the program level, implementing instructional technologies, building relationships with and supporting the research of students and faculty—is very much what I’d prepared myself for as an MLS candidate. I would have loved the opportunity to branch out further in my classwork to explore more technologies and types of librarianship such as special collections, since these are areas I work closely with at Wellesley. However, one of the great things about my position is that collaboration and learning are strongly encouraged, so I have the opportunity to participate in projects that expand my knowledge.

5. Any advice for many MLS students who will be soon graduating and looking for their first professional librarian position?

Don’t hesitate to call yourself and the work you do “professional”. Just because your work experience took place prior to obtaining your degree doesn’t make it any less valuable or any less a representation of how you can contribute to a potential employer.

Don’t discount non-library work experience. It can be what makes you unique and desirable.
For me, the key was to make it clear to employers how my skills as an administrator and educator in a for-profit industry could and did transfer to fulfill their needs. That being said, if you plan to work in libraries (or information technology or any related field) the job search will be considerably easier if you have work experiences in those areas prior to graduation.

Finally, even a long job search (and one with certain detours) can be successful, so keep at it—the right thing will come along if you’re prepared.

Interview with Brand-new Librarians II – Kiyomi Deards

For the second post of the Interview with Brand-new Librarians series, I interviewed Kiyomi Deards. Kiyomi is an ex-chemist who quit her full-time chemist work in order to attend an MLS program full-time. She loves science and research and writes at her blog, The Library Adventures of Kiyomi and tweets as @KiyomiD.

I met Kiyomi online and then in person at this year’s ALA Annual Conference. At that time, she was in the middle of her post-MLS job search.  She got a job offer shortly after the conference and moved from California to Nebraska about two months ago to start her new first-professional librarian position. Now she is an Assistant Professor in the Reference and Instruction department of the Don L. Love Memorial Library of the University of Nebraska-Lincoln.

Below she offers great tips and suggestions about how to find relevant work experience while attending the library school full-time from her own experience and talks about her adventurous transition from being an MLS student to becoming a full-time professional librarian.

1. Who are you and what do you do?

My name is Kiyomi Deards and I am an Assistant Professor in the Reference and Instruction department of the University of Nebraska Lincoln (UNL) Library.  I am also the subject librarian for biological sciences, biochemistry, and chemistry.

2. When did you get your MLS, when did you start your first professional librarian position, how long did the job search take, and how did you prepare yourself for it?

I received my MSLIS on June 12, 2010 from Drexel University and began my first paying library position on August 2, 2010.  I first began submitting applications in November of 2009 for a position that began in June of 2010, the position I took at UNL was the third or fourth position I applied for out of 10 applications sent (I withdrew my name from one of these before their review date since I had already accepted the UNL position).

Previously, I volunteered at the IPL2, formerly the Internet Public Library, answering e-reference questions online for a year, and volunteered 2-6 hours per week for a year at a semi-local botany research library.  I used this experience, and my work as a chemist as an excuse to apply for jobs needing up to 2 years of experience, or asking for work in an academic environment.  Research library experience can often be substituted for academic library experience and they are very similar in many ways. Local non-profit museum and botanic garden libraries often need help and are willing to take people on a more flexible schedule as long as their open hours correspond with when you can come in.  If you do web site work you can often work from home in your spare time once you do some initial in person consultation.  In my case I was able to leverage e-reference, website, cataloging, and scientist interaction experience to make myself a more attractive candidate.

3. How did you do your job search? What were some of the things that worked and didn’t? What was the greatest challenge?

My job search was focused on science, technology, instruction or outreach positions.

What didn’t work?

  • In retrospect I could have saved myself a lot of time by just focusing on science and technology librarian positions since that is A) my passion, and B) my background as a chemist.  This would have been a more efficient use of my time and saved me a lot of stress analyzing cover letters I didn’t need to write.
  • If possible try and get a different person to do the final review with a copy of the job listing. I had a very embarrassing incident with Word’s auto-fix feature which neither I or my 3 reviewers caught because the subject area names were only a couple of letters different.  Fresh eyes are really a plus at the final review stage.

What worked?

Illustration by Olivier Caravel in Flickr

  • For the applications that I sent out which were clearly defined as science or technology based positions I had approximately a 45% response rate.
  • Having 2-3 people review each cover letter.
  • Having current and former library managers review my initial cover letters and tell me what I was doing wrong and what was and was not the professional way to state things.
  • I used a modified CV/Resume Format.  I totally ignored the people who said to keep your resume at 1-2 pages. Using my master CV/Resume, which listed everything I’ve ever done, I subtracted only those items irrelevant to the job I was applying for.  My CV/Resume which I submitted always ranged from 3-4 pages long, during my interviews I was asked questions regarding pretty much every item on my resume and told that the things I had listed were part of why they were interested in me.  If it’s relevant, leave it on; if it’s not, take it off.  Don’t worry about the length of the resume, worry about the relevance. (Please note that this advice only applies to academia, I can’t speak to public or corporate librarianship.)
  • Deciding what my area of interest was and letting all my teachers, classmates, friends, and anyone who asked know what that area was while remaining open to suggestions of other possibilities.
  • Not being tied to one geographic area. (I realize this isn’t possible for a lot of people.)
  • Differentiating between what I needed and wanted from a job and an area.  We all have certain things that are non-negotiable so it’s best not to waste time applying for jobs that would put you in a situation where you had to do something, or live somewhere, that you hate.

4. Is your work as the professional librarian what you expected and prepared yourself for while you were in the MLS program? Otherwise, what would you have done differently if you knew?

My degree was a general MSLIS concentration and for my 3 electives I took reference courses in subject areas outside my area of expertise, information literacy instruction, and archives I.  This was nice because it gave me a very broad overview of possible resources available from a university and as libraries and archives work together and have more overlapping areas of interest having some basic knowledge of how archives work.  It also gave me experience in looking at instruction from a library point of view and in creating a lesson plan from scratch (always a bonus when you can say that in an interview).  I think overall I got a good general education which supplements my subject knowledge.

It’s a bit early in my work to define how well it relates to my education since I’m still learning the ropes at my institution but I’ll give it try. These are the things that I learned through the MLS program and I use daily at my work.

  • Evaluation of Resources
  • Creation of Resource Guides
  • Adapting Lesson Plans
  • Reference Interview Skills (This sounds easy but depending on how busy you are when a question is asked it’s really easy to forget to make sure what you answering is really what the person is asking.)

5. Any advice for many MLS students who will be soon graduating and looking for their first professional librarian position?

Professors of practice can be a great resource, ask them for advice, most of them are happy to give it and/or suggest alternative ways to find jobs.  Contrary to popular belief all professional connections do not need to be made in person.  Respond to other librarians on twitter, reply to blog posts, ask questions on list-serves. (If you’re too shy to answer people on public list-serves you can always e-mail them personally.)

An open mind, a willingness to learn, and the ability to connect to others are (in my opinion) your most valuable assets.

Interview with Brand-new Librarians I – Rachel Slough

In my last blog post, I talked about how soon-to-be librarians lacking professional involvement and networking can build a good foundation for their post-MLS job search through the work itself.  I also thought about adding some practical tips about the post-MLS job search. But having worked as a librarian for almost two years, I realized that I may not count as a really “brand-new” librarian. So instead, I decided to interview three brilliant “really brand-new” academic librarians who successfully got their first librarian position shortly after their graduation.

This post features the first of this series, the interview with Rachel Slough, the E-Learning Librarian at the University of Wisconsin-La Crosse. I met Rachel at the ACRL New Members Discussion Group meeting at ALA Midwinter 2010, where she gave a wonderful presentation. “Hot Starts for Hot Shots: Using Technology to Start Instruction.” At that time, she was a graduate student at Indiana University School of Library and Information Science and also the Graduate Assistant for Teaching & Learning.  Now, she is in her first professional librarian position which she started less than a month ago. Rachel writes at her blog, Lib and Learn and tweets as @rslough. Below she talks about her post-MLS job search, the challenges, and the importance of self-care.

Rachel Slough, E-Learning Librarian

1.  Who are you and what do you do?

My name is Rachel Slough, and I am the E-Learning Librarian at the University of Wisconsin-La Crosse.

2. When did you get your MLS, when did you start your first professional librarian position, how long did the job search take, and how did you prepare yourself for it?

I received my MLS from Indiana University in May 2010, and started my first professional job in August. I started applying for jobs about six months before graduation, and received my first offer (which I accepted excitedly!) on graduation day.

I got the librarian “bug” as an undergraduate through an internship with the Writing Center and two librarians to help provide instruction and guide students through all steps of the research process. In library school, I worked for the head of the Teaching and Learning department, for the Reference department, and the Government Documents department. After my first semester of library school, I took a leave of absence to spend a year in Chile teaching on a Fulbright grant, which also gave me a chance to volunteer with several library-related projects. When I returned to library school, I volunteered for a committee with the Society for Scholarly Publishing and participated in the ALA Emerging Leaders program.

I really believe in applying and putting yourself out there for things that spark your interest, and maybe even scare you a little, because you never know what will work out or where you’ll find joy, inspiration, and new perspectives. I was really excited about libraries when I started library school–and still am!–and finding ways to get involved and be active within the profession connected me with inspiring people and gave me energy.

3. How did you do your job search? What were some of the things that worked and didn’t? What was the greatest challenge?

I subscribed to RSS feeds with job postings: LISNews, ALA JobLIST, Chronicle of Higher Education, University of Texas LIS program, etc. Everyday I went through and starred ones that were of interest, and blocked off 3-6 hours one day each week to go through and apply to whatever ones that I’d marked. I also would have some kind of reward for myself after I finished applications for the week! For me, blocking off a specific time every week, rather than doing it every day, and having a set space in the library where I only worked on job applications really helped. Most of the job search happened my last semester of library school, and my adviser recommended taking an internship and an independent research course, which allowed me to be a little more flexible with my time. This was great advice that I would highly recommend.

One of the hardest things for me was that the dynamics with my classmates changed. There was definitely a divide between those of us who were on the job search and those who weren’t, and things were different with my classmates graduating at the same time. It’s just very hard when we’re all applying for the same jobs, and we want to talk about it because it’s stressful and scary, but at the same time, you may or may not want to know that your classmate has been offered an in-person interview for your “dream” job or that your best friend has an on-site interview for the same place you do! As people started getting jobs, it got easier, but there was definitely a period where it was particularly difficult.

I also found it tough to not get discouraged or overly anxious. Everyone told me that it really would be ok, that I would find something, etc., but it’s very hard to believe this when you’re wrapped up in the process and receiving rejection letters left and right, or worse, not hearing anything at all. Once the interviews started, it was hard to keep up the energy and stamina, as well as to devote the time for preparation while still applying to other positions.

4. Is your work as the professional librarian what you expected and prepared yourself for while you were in the MLS program? Otherwise, what would you have done differently if you knew?

I have been a professional librarian for less than a month, so that’s a hard question to answer. While in library school, I spent a lot of time and class work on the areas that most interested me. I wish that I could have also taken a greater variety so that I better understood what my colleagues do. I’m not sure how to find that balance, but I would encourage any MLS student to seek it. I think I also would have tried to spend more time with PhD students. Much of my work, and I think this is true for many of my colleagues, is working with faculty and finding ways we can support their teaching and research needs. Finding ways to connect with them, and knowing their needs even as grad students in other disciplines, would be helpful.

5. Any advice for many MLS students who will be soon graduating and looking for their first professional librarian position?

My friend and classmate Steven Hoover wrote a great piece for Library Journal that I found immensely helpful. You can find it here: http://www.libraryjournal.com/article/CA6697547.html?nid=3309

I would encourage students to think of themselves as “real” librarians as much as possible: submit articles for publication , look at grant opportunities, apply to present at conferences, attend webinars or take online training to supplement your library school coursework, get involved with library organizations at the local, state, and/or national level. I know some of these can be expensive, but there are also scholarships, and I found the investment well worth it. My conference experiences were valuable, and getting involved with organizations gave me new perspectives that were helpful in interviews, and made it easier to get committee appointments now when they count toward my retention. Conferences and committees also helped me build a professional network, which was immensely helpful during the job search, and I’m sure will continue to be throughout my career.

I would also really emphasize the importance of self-care. Working out, eating chocolate (but not exclusively), and finding ways to remind yourself that you are a person outside of your librarian-self are also really key during this process. And hang in there!

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