Am I missing any great program? (It is very likely.)  If so, please let me know!

June 24, Friday

9 am -3 pm  Emerging Leaders Training

3 pm – 4 pm  Emerging Leaders Poster Session
http://connect.ala.org/node/138674
: I am doing a poster session with my colleagues in Team M of the 2011 class of Emerging Leaders. The project we have worked on for a year is “Branding LITA: A Market Identity for the 21st Century” Come check out what ideas our team came up with. If you are active and/or interested in LITA, you may drop by and throw us some ideas! More information on the project: http://connect.ala.org/node/146019

5:30 pm – 8 pm  LITA Happy Hour
Howlin’ Wolf Den, 907 S. Peters St. New Orleans, Louisiana

10 pm – Midnight  ALA Dance Party
http://connect.ala.org/node/140642
: I am planning to go only if I find some company who will focus more on drinking than dancing. So hopefully there would be non-dancing but dance-watching librarians…

June 25, Saturday

8 am – 12 pm  LITA Board of Directors Meeting
: Of course, I am not on LITA board of directors.  I am going with my Team M of the 2011 class of Emerging Leaders to present our project outcome to the LITA board of directors.  They will eventually decide what ideas and suggestions in our proposal LITA will adopt and implement for LITA branding and marketing in the future. We are going to be there probably not for an entire duration of the meeting.

So some other things I can run to when I am out of the board meeting are:

10:30 am – 12 pm LITA IG Chairs Meeting
: I am hoping to get some ideas about how to make an IG meeting more active and open to virtual participation at this meeting.  I am chairing Mobile Computing IG and  have been experimenting with an IG meeting as a venue for short presentation and informal discussion that is not restricted by the strict ALA program proposal deadline which usually requires submitting a topic almost a year in advance.  Maybe there are more ways to make an IG meeting fun and useful. We will see. I am also kind of hoping to catch up with what  some of other LITA IGs are doing. Because of time conflict, I rarely can attend more than a few LITA IG meetings.

But I may not survive too many business meetings. So I may go to:

10:30 am – 12 pm  ACRL President’s program “President’s Program: From Idea to Innovation to Implementation: How Teams Make it Happen (ACRL)”

or

10:30 am – 12 pm  “The Discovery Payoff: Are discovery services increasing ROI and the library’s prominence in academic institutions .”

1:30 pm – 3:30 pm ACRL New Members Discussion Group
http://connect.ala.org/node/137451
: This is an excellent place for library school students or new librarians. It’s a small group discussion and the atmosphere is very informal. You can ask any dumb questions about ALA, ACRL, academic libraries, job market, and any and everything else that budding and new librarians care about.  This year, ACRL New Members Discussion Group has a panel discussion program “Learn about Tenure: what does faculty or non-faculty status mean for new librarians?” http://connect.ala.org/node/144880

4 pm – 5:30 pm   Science Fiction, Fantasy, and Information Science
: I find it fascinating how the interests of library and information science seems to overlap somehow with the imagination of sci-fi. And of course, it helps that I read certain sci-fi authors or series quite avidly such as Olson Scott Card’s Ender series.

I will be writing a short blog post for American Libraries after attending this session.

7 pm – 9 pm Newbie & Veteran Librarian Tweet-Up
http://connect.ala.org/node/140971
: It’s a party time! Come to the Newbie & Veteran Librarian Tweet-up. It’s one of my most favorite social activities at ALA. If you are new and knows no one, this is a place to start! No invitation, no RSVP required though appreciated (http://twtvite.com/ala11twtup).  Just come and join the library crowd. Everyone fits right in.  :- )

9 pm – 11 pm Facebook After-Hours Social
https://www.facebook.com/event.php?eid=209816775714013
: Even more fun continues from the tweet-up to the Facebook After-Hours Social.

June 26, Sunday

8 am – 10 am  Lost in Translation: the Emerging Technology Librarian & the New Technology
http://connect.ala.org/node/137555
:  I will be serving as a panelist on this panel discussion program. This program was planned as an extension to the last year’s ALA program that I have moderated “What is Your Library Doing about Emerging Technologies?” We will talk about four common problems and issues that libraries often encounter in adopting and implementing emerging technology projects, solicit opinions and thoughts from attendees, and come up with solutions and helpful ideas together through open discussion between the panel and attendees.

10:30 am – Noon LITA Mobile Computing Interest Group Meeting
http://connect.ala.org/node/137605
:  I am chairing LITA Mobile Computing Interest Group and very excited about this meeting.  Four wonderful presentations are lined up as well as interesting discussion topics. This is not an official ALA program but you can see the presentations and discussion ideas here: http://connect.ala.org/node/142438.  If you are interested in mobile computing, you must check this out.

1:30 pm – 3:30 pm  Top Technology Trends

4 pm – 5:30 pm Where We Are, Where We Are Heading: The Presidential Task Force on Equitable Access to Electronic Content Update
http://connect.ala.org/node/138504

5:30 pm -6 pm ALA Advocacy Flash Mob and Freeze at Jackson Sq.
http://www.facebook.com/event.php?eid=227290740618104
: You are not going to miss this. Are you? Wear the Librarian T-Shirt!

6 pm  ACRL-Health Science IG Social

7 pm  ACRL-STS Dinner

June 27, Monday

8-10am One of these will be the place I will end up with after much agony of choice:

Coffee and Conversation with Experts

Emerging Technologies Interest Group

Innovation in an Age of Limits (ACRL STS)

The Business of Social Media: How to Plunder the Treasure Trove

1:30 pm -3:30 pm Public Awareness Committee

Then flight back home!

One thing that I have written before and want to re-emphasize is that personal branding is not an end itself.  It is more of a by-product of the successful pursuit of one’s own interest, contribution, and networking in librarianship. Many doubts and suspicions about personal branding stem from this misconception that personal branding is all about promoting oneself as if it could be an end itself. And it is not.

What the message of personal branding boils down to is: Be engaged in the profession, share your thoughts and ideas with peers, and contribute to the ongoing dialogue of librarianship. The new twist is that now with the rise of many social media tools, this can be done much faster and more effectively than before and even on the cheap (without even attending a conference physically).

Here are the slides for the webcast.  If you are attending ACRL 2011 conference, join us. Otherwise, share your thoughts!

LITA Mobile Computing IG Meeting at ALA Midwinter 2011

When: Sun. Jan 9 1:30pm – 3:30pm (Pacific Time)

Where: SDCC 31a

Come and join us for the exciting, lively, and informal discussion about libraries and mobile devices at the 2011 ALA Midwinter Meeting in San Diego! In addition to covering the following presentations and discussion topics, we will also discuss what everyone is working on and other topics brought for discussion.

Presentations and Discussion Topics

• “A rapid ethnographic study of the iPad on a campus bus” – Jim Hahn (University of Illinois)
  : This short presentation will describe the results of a rapid ethnographic study of 10 students using an iPad on a campus bus. Presentation will include fail-points to use as well as unexpected use. Discussion of frequently searched for terms as well as the significance of user context will be included. Tentative ideas for apps to develop as a result of student search data will be discussed.

• “Putting the fun back in mobile websites: launching an OS book recommender” – Evviva Weinraub & Hannah Rempel (Oregon State University)
  : Building on the success of our mobile site, including a fully mobile catalog, and our well received historical walking tour, Beaver Tracks, OSU Libraries Mobile Team went looking for a fun project to work on.  Recognizing that many students (not to mention faculty, staff and our own librarians) often want diversionary reading, we began working on an open source mobile book recommender tool. We will describe how we selected the content to include in our book recommender database, some details of how the book recommender tool was built, the process of choosing a design, and a demonstration of the features of the book recommender tool.  Our planned go live date is January 7, 2011.

• “Creating a mobile site with zero budget” – Tiffani Travis (California State University)
  : Is there a simple way to connect users to vital library info and links to mobile versions of products other than creating a full-blown mobile website? This presentation will share the experience of quickly creating a “free” mobile site using LibGuides and WordPress, both of which auto-format their sites for smart phones.

• “Brainstorming ideas about great library-centric apps”
  : This will be a brainstorming session for library-centric mobile apps that go beyond searching the catalog or looking up building hours. How can we leverage the existence of the mobile platform to provide a truly transformative experience of the library?  Your input may be used to inform suggested development tasks for the competition and overall guidelines to the “Apps for Libraries” development competition planned by Tod Colegrove (University of Nevada, Reno).

• “Mobile usability and assessment”
  : Has anyone done or is anyone planning to do a usability study or assessments and also the accessibility (for people with disabilities) for a library’s mobile website or apps? We will discuss also how we can measure success in regard to the mobile web (e.g. feedback, environmental scanning, survey, etc.).

I didn’t have much information in advance about this session and guessed it would be more of a panel discussion.  But actually it consisted of four presentations by librarians who have implemented a ERM system recently.  The ERMS(E-Resources Management System)es covered in the presentations were SerialsSolutions’ 360 Resource Manager, Verde, and Gold Rush.

The presenters were (not by the order of presentation):

• Apryl Price, Electronic Resources Librarian, Texas A&M University  (Gold Rush)
• Jeanne Langendorfer, Coordinator of Serials, Bowling Green State University  (SerSol?)
• Jeannie Downey, Electronic Resources Coordinator, University of Houston Libraries  (Verde?)
• Betsy Friesen, Technical Services Analyst, University of Minnesota Libraries  (Verde?)

I missed the first presentation about SerialsSolutions’ ERM product.  This was a shame because that is the one I have access to where I work.  But I know even from my limited experience that this product is not only clunky as an ERMS  but also lacks many functionalities that any desirable ERMS should probably have.  I am not going to say I cannot search e-resources in this system by the system’s own identifier nor search any notes that I can attach to e-resources.  There, I said it… whoops.

The two presenters expressed much disappointments about Verde, an ExLibris product, particularly about its complexity and rigidity.  One pointed out that the Verde implementation forced them to fit their workflow around the system rather than fit the system around the workflow.  It was also mentioned that a lot of vocabularies in Verde which come from the ERMI data dictionary were not familiar to the librarians who worked for Verde implementation and that this delayed the implementation process.  One presenter said that her library started Verde implementation two years ago but it was still in testing and not in production.

So, it was a surprise to me that ExLibris is discontinuing Verde development and going for thier new product, URM (University Resource Management) system, instead. I would have liked some discussion about what librarians would like to see ERMS do, but that was not covered much.  My personal opinion is that ERM workflows are very fluid and iterative (also vary from organization to organization) and the tools offered have been failing to capture this aspect.  And probably that is why sometimes a homegrown ERM system works better than a complicated but rigid system offered by various vendors.

The last presentation about Gold Rush was of particular interest to me as it seemed to be the only product whose implementation was relatively easy and smooth.  The cost was also said to be on a less expensive side.  Texas A&M University library implemented it pretty quickly.  Overall, it seemed to be a neat small and simple product.  The presenter pointed out that it doesn’t handle e-books well.  Gold Rush also doesn’t have many features like Verde and is a stand-alone product/a hosted solution, which doesn’t talk to an ILS nor to an Open URL link resolver.  Still, it looked pretty good to me as my library is small and there is no tech-support staff available other than me who will be able to work on the implementation and maintenance of the system.  So, fast implementation and ease of use would be a big plus to me.

I would have liked to hear from libraries that do not currently have a commercial ERMS product about how they manage their e-resources and what kind of system they use.  Also, some discussion and experience about open-source ERMes would have been great such as  CUFTS and Univeristy of Wisconsin-La Crosse ERM.  But it was great to be in the room discussing ERMes with other e-resources librarians.